Gamification 游戏化(1)：将游戏设计的手段应用于非游戏的场景 - 知乎
Nike unveils Kobe Bryant's latest line of shoes via social media | Digital Sport
Nike's new self-lacing, smart basketball shoe is the future of the game - The Gadgeteer
Gamification - Gamification in Sports - Nike – Adidas
Nike+: Building Community and Competitive Advantage with Gamification - Gamification Co
PDF) How Can Gamified Applications Drive Engagement and Brand Attitude? The Case of Nike Run Club Application
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Nike takes gamification to the next level with sneaker try-on game | Retail Dive
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Gamification - Gamification in Sports - Nike – Adidas
Gamification in Marketing. Nike+ FuelBand Case Study | by subsign | Medium
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Nike+ Sport Pack - Sneaker Freaker
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